Meet our staff

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Executive Team

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Carol Reid - Director of Customer Services

Carol Reid - Director of Customer Services

Carol joined Grampian Housing Association in March 2001 and was appointed to her current role in 2023.

She holds responsibility for delivering key objectives and priorities across frontline operational services including: customer experience services, housing management and lettings, tenancy sustainment, sales and factoring. 

Carol strives to create an empowered culture and energised self-managing workforce committed to enabling successful agile working and the delivery of a tremendous customer experience for tenants and service users.

Carol’s housing career began in 1992 as a Housing Assistant with Langstane Housing Association where she spent time working in both mainstream housing as well as working with the homeless in one of Langstane’s hostels.  After a short stint as Housing Officer with Langstane, Carol came to Grampian Housing in 2001 to take up post as a Housing Revenue  Officer. Over time, she was promoted to Senior Housing Officer, Housing Manager and the now retitled post of Housing Operations Lead.

Carol is a Chartered Member of the Chartered Institute of Housing having completed the CIH Level 5 Diploma in Housing.  She is committed to continuous learning and development and recently completed the NCFE Level 2 Certificate in Awareness of Mental Health Issues.  Carol is also currently undertaking the Level 5 Certificate in Coaching and Mentoring with the Institute of Leadership and Management.

Carol is a home visit volunteer with Home Start Aberdeen and enjoys building relationships with the families she supports, helping them through challenging times and making a different to their lives.

When not working or volunteering, Carol enjoys creative pastimes such as jewellery making and upcycling furniture.

T: 01224 202900 | E: carol.reid@grampianhousing.co.uk